Maxis brings festive cheer to the community at Kuching CSSC in the spirit of Christmas
In the spirit of Christmas, Maxis recently partnered with the Kuching Community Social Support Centre (CSSC) and Kuching Food Aid to bring festive cheer to more than 100 beneficiaries, including senior citizens and the homeless.
Held at Kuching CSSC, this year’s celebration was themed “Season of Hope: Sharing Joy, Building Connections”, with an array of activities to spread joy and goodwill among those in need. The activities included Christmas carolling, cookie decoration and bingo before wrapping up with a festive lunch with all the beneficiaries and Maxis mSquad volunteers who joined in for the Christmas festivities.
In keeping with Maxis’ festive CSR tradition, the beneficiaries each received a Christmas basket with ready to cook items, and Hotlink SIM packs and top ups. Maxis also contributed to Kuching CSSC in support of their mission by providing mattresses for the centre’s homeless transit facility and dry food aid for its food bank.
Kuching CSSC serves vulnerable groups such as the homeless, victims of domestic abuse or addiction, and others facing social issues. Meanwhile, Kuching Food Aid provides essential food aid to underprivileged communities in Sarawak facing food insecurity, including single mothers with young children, the sick, the elderly and people with disabilities.
“We are grateful to have had the opportunity to spread some festive cheer in Kuching this Christmas season. We are always committed to giving back to the community, and we hope we were able to create a joyful Christmas celebration.” - Bhaarathyraja A/L Thanapal, Maxis’ Head of Regional Sales Management - Sarawak
Emerlyn Rawlin, Kuching CSSC Manager said, “On behalf of CSSC, we extend our heartfelt gratitude to Maxis and their team for hosting such a meaningful and joyous Christmas celebration, as well as for their generous contributions. We look forward to future collaborations and opportunities to create more impactful moments together.”
Datin Shen-Tel Lee, Founder of Kuching Food Aid said, “I am delighted that we successfully organised this event for members of the community who rarely get such opportunities. The event was brimming with activities for the patrons and has truly become the talk of the town. A big thank you to Maxis for hosting such a generous and memorable celebration.”
The Kuching CSSC has been operating since 2022, partnering with the Sarawak Ministry of Women, Early Childhood and Community Wellbeing Development (KPWKM) and Elica Sdn Bhd.
